Conference SPOTLIGHT - MEET Leigh
from Bluewolf Photography
After a brief foray in Motorsport & Real Estate Photography, a chance meeting in 2009 kickstarted Leigh’s career as a School & Kinder photographer. After an inauspicious start he hit the ground running, opening Blue Wolf Photography in 2012.
In the last 12 months Leigh has been on a journey to build & scale his business. After many years of being a ‘solopreneur’ in 2022 Leigh hit a brick wall. He was burnt out. After some soul searching he began redesigning his business with the goal of spending more time ‘on’ the business as opposed to ‘in’ the business.
Blue Wolf Photography provides portraits to thousands of School & Early Education students every year & does so using a unique blend of traditional packages, natural outdoor shoots & new age technology; embracing 3rd party providers & software.
So far leigh is on track to double his revenue in 2023, growing from a single employee to 7 within the first 6 months. He is working on doubling again in 2024 and growing a long term sustainable business structure.
Here are some of the topics covered:
Scale & Mindset
Rethink your photography department
Sales communication strategies
Postpay online sales - Global perspectives
The psychology of packages, pricing & displayed graphics
Reducing costs in your production department
Workflow
Business transformation
How will AI change our industry
Build V's Buy
How will data security affect you?
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